Our Story
Mission
Exploring through thoughtful experimentation, material selection, and having the attitude of “ready to play”. We are a young and optimistic brand making mindful, fun, and lightweight products with multifunctional designs that adapt to your daily routine and life adventures.
Sustainability
Our planet is just like us: it needs balance to sustain a healthy life cycle. At Parapack, we acknowledge the privilege and resources we have for bringing a project to life. Although we are a small business, we’ve established sustainable methods to help make our products better for the environment. By sourcing Bluesign hardware and premium recycled fabrics, we are able to produce long-lasting products with multi-functional designs to help extend the user’s experience. We also work with our partners at the manufacturing facilities by providing the most efficient construction details. And lastly, we carefully select our packaging in order to minimize waste.
Who we are
Ian
Product Designer, Founder
10 years of Product design and development experience in backpacks and other sewn accessories. Ian is a California native that grew up skiing, mountain biking, and working on small projects with his dad in their workshop. One of his earliest forms of creative expression was through skiing, but it wasn’t until design school that he discovered a new creative calling through sewing, problem-solving, and using design as a way to connect people with the outdoors.
Jai-Yu
Designer, Co-founder
An architectural designer with an eye for functional details, forms, and the stories they tell. Growing up, Jai-Yu was exposed to various cultural and artistic influences from the East and West. She loves to draw and make things with her hands. She went on to study architecture and worked as a dedicated designer before teaming up with Ian. Jai-Yu is committed to using visual means to express herself and eagerly engages with the world through a multicultural lens.
Our Process
We explore new designs through thoughtful experimentation, material selection, and having the attitude of “ready to play”. If you are interested in finding out more about how we built Parapack and our products, please visit our Materials & Process page.